Mercedes May Withdraw From The 2019 Detroit Auto Show

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BMW to withdraw from Detroit auto show in 2019

Posted
NAIAS 2018: BMW X2 > 37

BMW is not planning to attend the 2019 North American International Auto Show.

The German automaker made the announcement Friday.

BMW aims for half-million electric vehicles by 2019, shows off X2 at Detroit auto show

"BMW Group has decided to withdraw from the North American International Auto Show in Detroit," BMW spokesman Phil DiIanni said in a statement. "This decision was made as BMW Group is constantly examining our presence at trade-shows and other engagements, while, at the same time, also exploring alternative platforms and formats.

"The overall goal is to communicate our ideas and plans regarding future mobility in the best way and achieve the greatest possible visibility for our products, technologies and innovations."

BMW joins Mercedes-Benz in skipping the 2019 Detroit auto show. That German automaker announced its planned departure from the show last month.

Organizers of Detroit's massive annual auto exhibition at Cobo Center, traditionally held in January, have been considering a move to a slightly warmer time of year. 

Show spokesman Max Muncey said earlier this month that the Detroit Auto Dealers Association has been "exploring many opportunities for the show, with October being one of those opportunities."

Holding the show in October would pull the event out of the shadow of the world's largest trade show, The International Consumer Electronics Show (CES) in Las Vegas, which took place a week before the Detroit auto show this year.

Detroit auto show could move to October, away from January cold, CES shadow

BMW at the last Detroit auto show revealed its X2 and i8 Coupe, and announced that it expects to have more than half a million electric vehicles by the end of 2019.

The German automaker has sold 100,000 electric vehicles worldwide, with more than 20 percent sold in the U.S.

Source : http://www.mlive.com/news/detroit/index.ssf/2018/03/bmw_to_withdraw_from_detroit_a.html

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